Insights

Studies, whitepapers and thoughts. Current studies, whitepapers and thought leadership on the agency world.

Whitepapers & Studies

CMO Insights 2025
Whitepaper 2025

CMO Insights 2025

The role of agencies from the CMO perspective. Exclusive insights from marketing decision-makers on expectations, challenges and trends in agency collaboration.

Industry Barometer 2025
Study 2025

Industry Barometer 2025

Survey of 426 agencies on industry transformation. How is the agency landscape evolving? Which business models are prevailing?

Book

Rethinking Marketing

23 manifestos for new marketing thinking. Edited by Oliver Klein with contributions from leading marketing experts.

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Rethinking Marketing

Corporate Film

Learn more about cherrypicker and our philosophy.

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